Cento Double Concentrated Tomato Paste

Let's talk about the packaging first. Cento Double-Concentrated Tomato Paste comes in a tube, not in one of those dumb use-one-tablespoon and now-what-do-I-do-with-it cans. Sure, you can spoon out the extra and freeze it but, for me, this is not an option. I'm lazy. I will forget that the tomato paste is lazing in the freezer so I will buy another can and then another and, yeah, it adds up. Cento Tomato Paste is easy-squeezy. Just squeeze out what you need, screw on the cap and stick it in the fridge.

The double down delight is the paste's double concentrated flavor. Use it in the same way you use the canned stuff but wow! Behold the super, sunny flavor. Like just pikt' tomatoes. Plus, plus, plus, it's all-natural, 100% Italian tomato paste. The gorgeous package design attests to the Italian sunny sensibility, too. It's easy on the eyes and yummy on the palate. 

What would you cook with it?